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August 22, 2025
Are conservative women embracing the ‘Supermom’ ideal?
It’s not liberal but conservative women who are embracing the “Supermom” ideal made popular by second-wave feminism at the end of the last century. This is the woman who can cook, clean, care for her children and embrace a big career, all without breaking a sweat. The kind of woman celebrated in the 1979 Enjoli perfume ad who sang,…